ABOUT

what we do

"After having traveled a lot, and experiencing the freedom and creativity that comes with it. I was wondering how I could give this a place in my daily life. Many of the objects we daily use, are static and not able to grow with us. I dream of an environment that I can adjust to my personal habits, and lets me be creative. With Hanemaai I want to create products that do just that; make your daily life an adventure."
- Jolien Hanemaai, owner at Hanemaai

Hanemaai is a label with an adventurous character. It was founded in 2011 by Dutch designer Jolien Hanemaai, but is currently located in Copenhagen.
We work on personal projects and do work for international clients.

Our mission is to use our ideas, to bring more freedom and creativity in your daily life. To us this means creating products and concepts, which give you the opportunity to adjust them so they work best for you. All our projects have a mobile and playful approach and are characterized by our love for detail and quality.

Products
Hanemaai offers a selection of products, which are multi-functional and challenge your creativity. We see them as dream tools, that let your tell your story and personalize your life.

Collaborations
We work together with other brands and companies, to create custom products, concepts and experiences, which offer a unique perspective.

ABOUT

collaborations

Besides our product line, we work together with other companies and organizations, to create products, concepts and experiences, which offer a unique perspective.

OUR APPROACH
Storytelling is what we do best at Hanemaai. We believe in the strength and importance of the story behind a design. It not only communicates your message, but also has the power to engage the user on a deeper level with a product, brand and the world around us. We offer our vision to create products and concepts that focus on the experience of the user.

We believe in the power of collaborations. By sharing knowledge and experience you create situations, which lead to innovative and exciting ideas. That’s why we work together with our clients through the whole process of inspiration to ideation and implementation. This way we aim to create custom made solutions that will give a unique perspective on your business.

OUR CLIENTS
- Dutch Ministry of Interior and Kingdom Relations
- Closed

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expo

ABOUT

how to contact us

For general inquiries: info[at]hanemaai.com

If you like to buy or sell our products: sales[at]hanemaai.com

For access to our press archive: press[at]hanemaai.com

POSTAL ADDRESS
Jolien Hanemaai
Hedebygade 16a 2TV
1754 Copenhagen V
Denmark

STUDIO
kph projekter/ hanemaai
Enghavevej 80c 3sal
2450 Copenhagen SV
Denmark

see on the map

Chamber of Commerce of Alkmaar # 53458001.
Tax administration # NL14001597B01

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terms and conditions

CLICK TO READ OUR TERMS AND CONDITIONS

CREDITS
Portrait: Lonneke van der Palen

Video Stretch out - Home wear: David Joosten

Video My Infinite Home Tool: The Videomatic

Webdesign: Gerben Hagenaars