Hanemaai was founded in 2011 by Dutch designer Jolien Hanemaai, and is currently located in Copenhagen.

I create products with a strong narrative that allows you to tell your own story. My work is characterized by its portability and playfulness and my love for detail and quality. I see my products as essential tools for modern day adventures.

I experienced a great freedom and creativity on my travels and I was wondering how to adapt this tomy daily life. Many of the objects we use are unchangeable and not able to grow with us. I dream of an environment that I can adjust to my personal habits and that allows me to be creative. With my designs I aim to do just that; make your daily life an adventure.


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